Use of information visualization tools for decision-making in libraries: the case of Martí Provincial Library in Villa Clara, Cuba
Abstract
The purpose of the study was to examine the viability of the application of tools that illustrate the use of the collection and the institution, by the user community of the Martí Provincial Library, which contributes to better decision-making.The research was based on a combination of qualitative and quantitative methods, among them mathematical and statistical, and information visualization tools. The sample was composed of 1 422 users representing 25% of the total population of Martí Provincial Library in Villa Clara. Starting from the information generated by the statistical control system of the institution, indicators were collected, processed and analyzed which had to do with the following variables: recruitment rate, services per user, use of the library, collection circulation rate, collection turnover rate, and document co-use by subject. The data revealed essential aspects of management at the study institution, as well as the need to implement actions related to their acquisition and dissemination policy with a view to improving deficient areas. The paper recognizes that application of this novel way to treat data is an alternative for the presentation of information in the decision-making process at any similar institution.
Key words: Bibliometrics; use of the collection at libraries; library evaluation; information visualization.
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